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Privacy Policy

Last updated: June 19, 2026

Overview

This Privacy Policy explains how Innova Portfolio, LLC collects, uses, and protects information in connection with Mata, including the Mata website, Website Growth Report requests, website services, hosting and care plans, and related communications.

By using the site or submitting information to Mata, you agree to the practices described in this Privacy Policy.

Information We Collect

We may collect information you choose to provide, including:

  • Your name, business name, website or business profile URL, email address, phone number, and message details.
  • Business context, website goals, customer-path issues, content, files, access details, or other information you provide for a report or project.
  • Payment, billing, project, and account information if you purchase services.

We may also collect technical information automatically, such as browser type, device information, IP address, pages viewed, referral sources, form submission metadata, cookies, analytics events, and similar site usage data.

How We Use Information

We use information to:

  • Review your request and prepare a Website Growth Report or recommendation.
  • Respond to questions, provide proposals, deliver services, and manage client relationships.
  • Build, host, maintain, monitor, improve, secure, and troubleshoot websites or related services.
  • Send service updates, project communications, invoices, reports, and limited follow-up messages related to your request.
  • Improve Mata services, understand site performance, protect against spam or abuse, and comply with legal obligations.

Mata does not sell your personal information. Information submitted through the Website Growth Report form is used to review and follow up about your request, not for unrelated marketing.

Service Providers and Sharing

We may share information with vendors and service providers that help operate Mata, such as website hosting providers, form processors, email providers, analytics tools, payment processors, domain registrars, DNS providers, storage services, security tools, and contractors assisting with client work.

We may also disclose information if required by law, to protect rights and security, to prevent fraud or abuse, or as part of a business transfer involving Innova Portfolio, LLC or Mata.

Cookies and Analytics

The site may use cookies, analytics, logs, and similar technologies to understand traffic, measure performance, remember preferences, improve pages, and protect forms from abuse. You can control cookies through your browser settings, but some features may not work properly if cookies are disabled.

Client Files, Website Data, and Access

If you hire Mata, we may receive files, logins, content, business information, website data, DNS details, hosting information, email configuration details, analytics access, and related materials needed to perform the work. We use this information to provide the services requested and may store it while the project or support relationship is active.

You should avoid sending unnecessary sensitive information. If a project requires sensitive access, we may ask you to use safer access methods, such as role-based accounts, temporary credentials, password managers, or third-party authorization flows.

Data Retention

We keep information as long as reasonably needed for the purposes described in this Policy, including responding to requests, providing services, maintaining business records, resolving disputes, meeting legal obligations, and protecting our rights. We may delete or anonymize information when it is no longer needed.

Security

We use reasonable administrative, technical, and organizational measures designed to protect information. No website, email, hosting platform, storage system, or internet transmission is completely secure, so we cannot guarantee absolute security.

Your Choices

You may request that we update, correct, or delete information you provided, subject to legal, security, accounting, and operational requirements. You may also ask us not to send non-essential follow-up messages. To make a request, contact us through the form or contact channel provided on the Mata website.

Children's Privacy

Mata is intended for businesses and is not directed to children under 13. We do not knowingly collect personal information from children under 13.

Third-Party Links

The site or client services may link to third-party websites, platforms, registrars, email providers, hosting providers, analytics tools, payment processors, or other services. Their privacy practices are governed by their own policies, not this Privacy Policy.

Changes

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised "Last updated" date.

Contact

For privacy questions or requests, contact Innova Portfolio, LLC through the contact form or contact channel provided on the Mata website.

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MataHQ is an Innova Portfolio, LLC product. © 2026 Innova Portfolio, LLC. All rights reserved.